Director of User Experience Design at the NBA.
Over 15 years of UX Design experience in web, mobile applications, user research, leadership & management.
Director of User Experience Design at the NBA.
Over 15 years of UX Design experience in web, mobile applications, user research, leadership & management.
Clients and Partnerships
Clients and Partnerships




Testimonials
“Abeer is without a doubt among the most talented UX designer leaders I have hired and had the pleasure to partner with. The leadership, passion, pride, and energy he brings is contagious. The positive feedback from our users and increased post launch engagement metrics were a proven testament to his hard work and dedication. I would highly recommend Abeer to lead any design team.”

Ripujeet Singh
Chief Product Officer, Mastercard
“Abeer is without a doubt among the most talented UX designer leaders I have hired and had the pleasure to partner with. The leadership, passion, pride, and energy he brings is contagious. The positive feedback from our users and increased post launch engagement metrics were a proven testament to his hard work and dedication. I would highly recommend Abeer to lead any design team.”

Ripujeet Singh
Chief Product Officer, Mastercard
“Abeer is without a doubt among the most talented UX designer leaders I have hired and had the pleasure to partner with. The leadership, passion, pride, and energy he brings is contagious. The positive feedback from our users and increased post launch engagement metrics were a proven testament to his hard work and dedication. I would highly recommend Abeer to lead any design team.”

Ripujeet Singh
Chief Product Officer, Mastercard
“As a leader on our product team, Abeer was never afraid to go against the grain, ask the difficult questions and push back if necessary. Besides all this, Abeer pushed me to learn skills outside of my role and always encouraged me to attend events to support my research goal.”

Liz Chinchilla
Principal UX Researcher, American Express
“As a leader on our product team, Abeer was never afraid to go against the grain, ask the difficult questions and push back if necessary. Besides all this, Abeer pushed me to learn skills outside of my role and always encouraged me to attend events to support my research goal.”

Liz Chinchilla
Principal UX Researcher, American Express
“As a leader on our product team, Abeer was never afraid to go against the grain, ask the difficult questions and push back if necessary. Besides all this, Abeer pushed me to learn skills outside of my role and always encouraged me to attend events to support my research goal.”

Liz Chinchilla
Principal UX Researcher, American Express
"I had the great fortune to work with Abeer at Ready Set Rocket, where I led the engineering team and he was my counterpart on the creative team. He is a talented creative mind and design systems thinker. He is an excellent communicator and his amiable nature means that he is able to establish great relationships with others on his team, he makes an excellent creative leader. I'd strongly recommend Abeer for future roles, and would jump at the chance to work with him again in the future."

Gareth Price
Engineering Manager, New York Times
"I had the great fortune to work with Abeer at Ready Set Rocket, where I led the engineering team and he was my counterpart on the creative team. He is a talented creative mind and design systems thinker. He is an excellent communicator and his amiable nature means that he is able to establish great relationships with others on his team, he makes an excellent creative leader. I'd strongly recommend Abeer for future roles, and would jump at the chance to work with him again in the future."

Gareth Price
Engineering Manager, New York Times
"I had the great fortune to work with Abeer at Ready Set Rocket, where I led the engineering team and he was my counterpart on the creative team. He is a talented creative mind and design systems thinker. He is an excellent communicator and his amiable nature means that he is able to establish great relationships with others on his team, he makes an excellent creative leader. I'd strongly recommend Abeer for future roles, and would jump at the chance to work with him again in the future."

Gareth Price
Engineering Manager, New York Times
"Abeer brings grace, elegance, and - dare I say - whimsy to his designs. Interactions are not only intuitive, but fun! That's a pretty incredible thing to say about business software. I remember seeing Abeer's portfolio and praying that we could land him for our company and what a joy it has been. He brings 3 things to the table that I actively try to emulate: a great sense of humor, an obvious passion for his work, and a spirit of excellence in all that he does. As an engineer, I love bringing his work to life and I hope we get to be on the same team again."

Rachel Salama
Senior Software Engineer, Netflix
"Abeer brings grace, elegance, and - dare I say - whimsy to his designs. Interactions are not only intuitive, but fun! That's a pretty incredible thing to say about business software. I remember seeing Abeer's portfolio and praying that we could land him for our company and what a joy it has been. He brings 3 things to the table that I actively try to emulate: a great sense of humor, an obvious passion for his work, and a spirit of excellence in all that he does. As an engineer, I love bringing his work to life and I hope we get to be on the same team again."

Rachel Salama
Senior Software Engineer, Netflix
"Abeer brings grace, elegance, and - dare I say - whimsy to his designs. Interactions are not only intuitive, but fun! That's a pretty incredible thing to say about business software. I remember seeing Abeer's portfolio and praying that we could land him for our company and what a joy it has been. He brings 3 things to the table that I actively try to emulate: a great sense of humor, an obvious passion for his work, and a spirit of excellence in all that he does. As an engineer, I love bringing his work to life and I hope we get to be on the same team again."

Rachel Salama
Senior Software Engineer, Netflix
Abeer is one of the most talented and user-centric people I know. His passion to understand the motivations of our users and what they were trying to solve for was infectious and drove us all to continue putting them at the forefront. He juggled many responsibilities. Anything from designing and running user interviews, synthesizing key insights, bringing to life amazing user experiences through design, and working with our engineering team to make sure our new features were pixel perfect.

Donna Yee
Product Manager, Seat Geek
Abeer is one of the most talented and user-centric people I know. His passion to understand the motivations of our users and what they were trying to solve for was infectious and drove us all to continue putting them at the forefront. He juggled many responsibilities. Anything from designing and running user interviews, synthesizing key insights, bringing to life amazing user experiences through design, and working with our engineering team to make sure our new features were pixel perfect.

Donna Yee
Product Manager, Seat Geek
Abeer is one of the most talented and user-centric people I know. His passion to understand the motivations of our users and what they were trying to solve for was infectious and drove us all to continue putting them at the forefront. He juggled many responsibilities. Anything from designing and running user interviews, synthesizing key insights, bringing to life amazing user experiences through design, and working with our engineering team to make sure our new features were pixel perfect.

Donna Yee
Product Manager, Seat Geek
Abeer is one of the most passionate designers I've worked it. We've worked together on a daily basis, he was the Lead Designer on our design team. During his time at Applico, he proved to be incredibly helpful and knowledgeable about mobile design. Abeer has great design aesthetic and the ability to pay attention to detail. As a result of his hard work and dedication, he made sure each of his design projects were nothing less than pixel perfect. Abeer is an honest, dedicated team player. It would be a honor to work with him again.

Elliot Obeng
Product Design Lead, Meta
Abeer is one of the most passionate designers I've worked it. We've worked together on a daily basis, he was the Lead Designer on our design team. During his time at Applico, he proved to be incredibly helpful and knowledgeable about mobile design. Abeer has great design aesthetic and the ability to pay attention to detail. As a result of his hard work and dedication, he made sure each of his design projects were nothing less than pixel perfect. Abeer is an honest, dedicated team player. It would be a honor to work with him again.

Elliot Obeng
Product Design Lead, Meta
Abeer is one of the most passionate designers I've worked it. We've worked together on a daily basis, he was the Lead Designer on our design team. During his time at Applico, he proved to be incredibly helpful and knowledgeable about mobile design. Abeer has great design aesthetic and the ability to pay attention to detail. As a result of his hard work and dedication, he made sure each of his design projects were nothing less than pixel perfect. Abeer is an honest, dedicated team player. It would be a honor to work with him again.

Elliot Obeng
Product Design Lead, Meta